Company: The XD Agency
Role: Executive Creative Director
Client: Cisco
Project: Cisco Live
Role: Executive Creative Director
Client: Cisco
Project: Cisco Live
2021 EX Awards // Best Pandemic-Era Virtual Event B2B
2021 Experience Design & Technology Awards // Best Pandemic Era Pivot Experience B2B
2021 Experience Design & Technology Awards // Best Pandemic Era Pivot Experience B2B
This was year two of Cisco's exclusively digital Cisco Live. Through my leadership of the team we were able to design a set that felt more at home with a tv quality broadcast then an online conference. We created a versatile use of screens to give us breadth in camera angles and space for presenters to feel safely distanced from each other. The results were higher engagement levels and views.